Prime Mover Magazine

Hicks Transport Group’s successful template

Hicks Transport Group’s successful template

Finding success in regional transport is a question of expertise, determination – and a lot of patience. Hicks Transport Group has been built upon decades of steady growth and continues to prosper in a category where success has eluded much of the competition.

Based in the Murray River border town of Cobram, family-owned Hicks Transport Group (HTG) can look back at a typical rural business biography. Family patriarch, Brian Hicks, started out in farming and regularly drove his own truck to deliver the farm’s produce to market. When neighbours asked him to carry their produce, too, he simply attached a dog trailer to his D-series Ford – and found himself in the transport business.

“Since those early days, the business has grown organically in line with demand, but I never expected it to get to the stage where it’s now,” he says. “Looking back, I never stopped and thought, ‘that’s enough’. Instead, I always figured that if there was a need and the work would justify further expansion, we’d just do it.”

As the transport side of the business gained momentum, more and more growth came from the acquisition of competing companies, Brian recalls, but the focus recently went back to organic growth based on HTG’s capabilities and capacity to cope with the unique requirements of its rural clientele.

Today, fruit and other fresh produce are HTG’s key cargo when travelling from regional Victoria to Melbourne, Sydney and Brisbane. On the return runs, general freight and building products such as bagged cement keep the fleet well utilised.

To read the full story, grab a copy of the November edition of Prime Mover - out now!

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