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HELLA enters into strategic partnership with Plastic Omnium

Automotive suppliers HELLA and Plastic Omnium have agreed to a strategic cooperation per a statement released today.

The non-exclusive partnership will focus on accelerating the holistic integration of lighting technologies into the vehicle exterior, especially for the front and rear areas of commercial vehicles and passenger cars.

Plastic Omnium brings with it the expertise in plastic processing for exterior body parts while HELLA remains a leader in automatic lighting technology. 

Plans have been put in place to bundle together resources for research and development at one site in Germany.

“Lighting is shaping the vehicle design more than ever. The demand for individualisation and differentiation will continue to grow in the future,” said Rolf Breidenbach, HELLA CEO.

“By further deepening the collaboration with our long-standing partner Plastic Omnium, we will have additional opportunities to further drive these market trends and offer our customers new levels of freedom in terms of functionality and design,” he said.

“This new partnership between Plastic Omnium and HELLA will provide the market with combined technologies and solutions, bringing together the best of the know-how on both companies on new styling and advanced functionalities for the body exterior.”

“This will enhance the offer towards our customers in the fields of smart bumpers and tailgates, enriched with communication and lighting features,” said Laurent Burelle, Plastic Omnium Chairman and CEO.

HELLA and Plastic Omnium are part of the joint venture HBPO, which includes architectural paint supplier Behr, making it a market leader in the assembly and customer-specific supply of front-end modules.

Last year it generated sales in excess of $3.17 billion.

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