Scania has a presence in Iraq again, including both production and sales. Trucks ordered by government customers are being assembled locally there, while an independent distributor is supplying the private sector market with imported vehicles. This distributor is also responsible for the reconstruction of Scania’s sales and service network in the country.
“If the situation in Iraq continues to stabilise, within a few years the country can regain its position as Scania’s most important market in the Middle East,” said Martin Lundstedt, Scania Executive Vice President and responsible for the company’s sales and marketing.
In the early 1980s, Iraq was one of Scania’s largest markets. At the peak, sales totaled 3900 trucks in one year (1981). Late in 2009, Iraq’s State Company for Automotive Industry (SCAI) began production of the first of 500 trucks ordered under the terms of an agreement between Scania and Iraq’s Ministry of Industry & Minerals. Production is taking place at the government’s Iskandariyah industrial complex south of Baghdad.
FBT Transwest’s Cameron Dunn is one of a rare breed of executives that have managed to weave safety into the very fabric of an organisation. In Part One of a two-part special, he reveals how safety culture has to transcend the confines of a company to truly make an impact.