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Prime Mover Magazine

TIC announces new industry exhibition

Participating commercial vehicle original equipment manufacturers will have a new industry event and exhibition in which to showcase their latest products in 2021.

The Australian Truck Exhibition and Technology Symposium has been established to deliver 'good news stories' and technological advancements developed by the Truck Industry Council (TIC) it said in a statement today.
Positive contributions like the technological advancements made by the OEMs and the innovative products in road safety, the environment, and the economy they are delivering will be part of the showcase.

Advances in truck design will underpin the key theme of the event, as new-gen technology like AEBS, Euro VI, vehicle autonomy, connectivity and alternative power systems help amplify the TIC's core message of: Today’s Trucks: Safer Greener Essential.

“These are exciting and progressive times, and we are very much looking forward to this event and the opportunities and benefits it will provide for our members," said Tony McMullan, Truck Industry Council CEO.

"The concept of the Exhibition and Technology Symposium, allows for an engaging and interactive format and will satisfy the needs of those OEMs looking for a more focused environment to demonstrate and celebrate recent and future innovations,” he said.

“It will be a world class event of international standing, designed to inform existing and potential customers about current and future product offerings from TIC members, and for members and exhibitors to conduct and generate business.”

Projected to have a strong focus on B2B, the emerging B2C and E-commerce sectors, the event is being seen as an opportunity to update and educate customers, the public, government policy decision makers, regulators and other key industry stakeholders.

“The Symposium component of the event will be an opportunity to inform a wider audience on the state of the industry and the technological advances being made, what these mean for the public, government and operators alike, and of course it will also be a forum to engage in healthy debate and discussion on a wide variety of important industry issues,” said McMullan.

The interface necessary between truck OEMs when introducing new technologies and the development of policy and regulation by Government on behalf of the public will be another component of this Symposium discussion, as will the need for incentives to encourage the modernisation of the Australian truck fleet.

The majority of truck OEMs, at present, have shared their support for the initiative, according to the TIC, as have key industry stakeholders.

The TIC has called for expressions of interest for the organisation and management of the new event, which will become the industry’s premier biennial event and exhibition.

Submissions close on 31 May, 2019.

(Image: Tony McMullan, TIC CEO).

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