Franchise partners of Aramex Australia will receive a significant boost following its announcement last week it had become the premier sponsor of the Cronulla Sharks.
The last mile specialist confirmed it had signed on as a major sponsorship partner with the NRL club for the next two seasons with a further two year option.
As part of the arrangement, Aramex signage will be displayed at Jubilee Oval home games in Kogarah and across digital assets as the club’s principal sponsor and notably the brand will appear on the front and centre of the Sharks jersey.
The press conference to announce the new partnership was chaired by Sharks CEO Dino Mezzatesta, with Aramex CEO Peter Lipinski, Sharks Head Coach John Morris and Club Captain Wade Graham.
Aramex Australia CEO Peter Lipinski said he was looking forward to delivering success for Sharks fans and franchise partners through showcasing its sponsorship in one of Australia’s biggest national football codes.
“With 25,000 Australian business customers and counting, Aramex is committed to supporting the local communities our Franchise Partners operate in, and we know Sharks fans represent one of the most incredibly passionate groups in the NRL,” said Lipinski.
“This sponsorship will provide a boost for the team and their fans moving into the new season, and put our franchise network on millions of TV and phone screens across Australia for the next two years.”
Head coach John Morris said he hoped an Aramex van would be delivering a Telstra Premiership trophy at the conclusion of the season.
Sharks CEO Dino Mezzatesta was thrilled to announce the new partnership.
“Not only is Aramex widely recognised internationally but now knowing their operations and vast network here in Australia, it is clear we are partnering with a huge and highly successful organisation,” he said.
“I’m very pleased to welcome them as our major partner and we are confident the success the Sharks are looking to achieve in the coming years will also translate to widespread exposure, brand awareness and success for Aramex as well.”
“Further to this, we acknowledge Aramex’s outstanding community work and coupled with our commitment and the high importance we also place on that area of our business, I have no doubt we can achieve some great things together,” Mezzatesta added.
With ecommerce continuing to grow as Australians learn to live with COVID-19, Aramex delivered over 37 million parcels in 2020, and is seeing strong growth after just one month in 2021.
“It took us 26 years to grow our business to include 900 independently owned and operated Courier Franchise Partners across Australia,” said Lipinski.
“COVID has given us the opportunity and the need for an additional 300 franchise partners in 2021 to capitalise on surging demand in Australian ecommerce as we all adapt to this new normal. This partnership will support that goal and help grow our Aramex Australia franchise family,” he said.
“We look forward to delivering 2021 packs to Sharks members and hope for success both on field and off this year.”