Refrigerated truck assembler, Eurocold, has launched a refrigerated electric truck division.
The offshoot known as Revora will be based in Brisbane, Queensland.
Revora will reportedly use the knowledge built by its Founder and Managing Director, Avraam Solomon through three generations in the refrigerated transport industry, along with the expertise in the low-to-zero emissions space brought by General Manager, Nathan Gore-Brown.
The stated goal of the company is to help move the refrigerated transport industry towards a sustainable future.
Key components such as chassis, fridge, body will be sourced from “best of breed” operators in Australia and internationally.
Gore-Brown comes to Revora with an extensive automotive background from Aston Martin in the UK. He launched Tesla’s initial flagship Brisbane outlet and more recently was a Senior Consultant to government and private sectors on transport decarbonisation with advisory agency, MOV3MENT.
The first refrigerated electric truck will be on display at the Brisbane Truck Show, May 18-21.
“Revora is a completely separate and new brand to Eurocold – aimed at future-proofing the sustainability of the refrigerated transport industry,” said Avraam Solomon.
“Revora will be Australia’s first fully integrated, electric refrigerated truck fleet supplier.”
The program, being headed up by Gore-Brown, will assess fleet suitabilities to embrace electrification before assisting customers into the crossover. The trucks and energy solutions will be all on a long-term lease with Revora.
To optimise efficiency once going electric, Revora is devising a technology-led process that will assist fleet owners to ensure they are maximising opportunities through telematic data tracking on the vehicles and software to monitor energy systems.
“Avraam has the vision to provide a sustainable future for the refrigerated transport industry through establishing a line of highly efficient, cutting-edge green transport solutions. Our customer base, partners and alliances are in third party logistics, broadline food services, along with the meat, seafood, dairy and produce industries,” said Nathan Gore-Brown.
With the majority of refrigerated transport deliveries being ‘last mile’ deliveries and in urban areas, Gore-Brown explained that electric trucks are perfect for this duty cycle.
“EVs are particularly well suited to urban and stop-start tasks,” he said.
“This is down to their ability to recapture energy through regenerative braking.
“Typically, the refrigerated transport industry has a large portion of the fleet running last mile delivery and that’s where electric trucks excel.
“In addition to this, as we move towards government-mandated net zero emission targets, electric trucks will provide opportunities for our customers to gain new contracts due to businesses wanting to reduce their carbon footprint.”
Revora’s offering includes:
- Initial consultation on current fleet make-up and measurement of diesel usage
- Suitability to cross over to electric refrigerated trucks
- Supply of optimised zero-emission refrigerated commercial vehicles energy/charging stations (optimised for fleet size and operations model) staff training; and on-call support